7 lustful needs of your blog visitors and how to serve them

You must know what your blog visitors really want.

You often read this strong advice everywhere. But you mostly take it so generally.

People instead of knowing correctly what are the needs of their blog visitors simply try to offer everything they can, hoping their visitors will pick from the offers what they want.

This can be called gambling but not the business.

If you hit the target you win, if you miss it you lose.

It never works in business. You must rightly hit the right target to must win. Right?

This is called business strategy. I will discuss this topic sometime later.

In every kind of business only those products are sold which serve the needs of its customers.

For example, a hot dog seller never sells eye glasses also.

In addition to hot dogs he sells the things which serve the secondary needs of his customers. They may be water, tissue paper, sausages, coleslaw and cold drink.

So it is must to know the primary and secondary needs of your customers.

blog visitorsIn blogging things are a little more advance. It is widely assume that the primary needs of the visitors of a blog of blogging niche are:

While their secondary needs may be:

All bloggers of blogging niche try their best to serve these so-called primary and secondary needs of their blog visitors.

What do you mean by needs?

Here the main problem arises. They serve the needs in a very direct way. They actually offer the tools to serve the basic needs of their blog community.

Yes you heard me right basic needs. All the above wants are not the needs. These are actually tools or ways or options to meet the basic needs of your blog visitors.

We mingle the concepts of wants, needs, desires, ambitions, goals, objectives etc with each other.

So first I will try to define these terms on the basis of my past experience. These are not bookish definitions so you may contend with me if you are a little bookish.

Here are their definitions what I think correct being a student of economics. (I am masters in economics apart from being masters in commerce).

Wants is the economic term and very generalize in nature. Whatever you require to spend your life is collectively called your wants.

Needs are your unavoidable wants which you must meet to spend your life. Their standard rises as the time gets advance. In past conveyance was not the need, it was luxury but now it is need either it is public transport or your personal car. In past people used conveyance to enjoy travelling now people mostly use conveyance to cover distances. Right?

Desires are your wants either you can achieve them or not. They relate to your heart, dreams and happiness. Winning the heart of the most beautiful girl is your desire not the want or need. Right?

Ambition is the most generalized term which is like desire but you put yourself for its achievement. It is mostly used professionally. To become the top blogger of the world can be your ambition of your life.

Goal is the ultimate end where you want to reach after meeting your needs, fulfilling your desires and achieving your wants.

Objectives are small goals to ultimately achieve your main goal. To get one million monthly visitors could be your goal. Writing great contents can be your one of the objectives to achieve your goal.

I think now it is clear what are needs and you should not be confused by seeing so many terms of similar nature. Once you get clear of the term “need” you will easily know what the basic needs of your blog visitors are.

blog visitors7 basic needs of your blog visitors

Here are seven basic needs of your blog visitors. They are always vigorously passionate to meet them.

PS: Meaning of lustful is also “vigorously passionate” as an adjective #3 mentioned in Thesaurus section of The Free Dictionary here.

Let’s come to the topic again.

Your blog visitors do want products. They want information. They want tutorials. But these are the ways or tools to meet their basic needs.

This is not specific to blogging niche only. Blog visitors of every niche have these 7 basic needs. So you should fully know them and then try to serve them.

Need #1: Solutions

Everyone faces a few problems in this world. These problems relate to his personal and professional life both.

In personal life he has relationship problems, health problems, residential problems, financial problems etc.

In professional life he has workplace problems, career problems, learning problems, wage-related problems.

So people want solutions of their problems. This is their top need.

How to serve this need?

You first need to understand what the main problems of your blog visitors are.

Suppose you write a post on “how to earn big money in extra time”. If the highest number of visitors arrives at this post it means;

  • Present income of your visitors is not so high
  • Their income is high but their expenses are also higher
  • They don’t have any social security benefit and want to earn extra for their old age

So the appropriate solution of these three problems is all the tips, methods and ways to make your blog visitors earn big money in their extra time while continuing their present job or business.

The most practical solution to earn extra money is online earning. So you need to do extensive research to explore all the online earning methods that can serve one of the basic needs of your blog visitors.

There are also several other ways to know what are the main problems of your blog readers. You can know through comments at your blog, your interaction with them at social media and their emails you receive in response to your email marketing campaign.

Also you can know the problems of your blog visitors by watching what your competitors are offering to their readers.

Nowadays in blogging niche the top 5 problems of bloggers are:

  • Confusion that if they really will earn big money with their blog
  • Uncertainty to become successful blogger after a lot of changes in SEO and content writing rules
  • No clear concepts to build a very engaging blog community
  • No knowledge to conceive a unique idea of a product to sell at their blog and earn money
  • No belief in quality and still follow the rule of quantity to win as a blogger

So explore the unique solutions of these 5 problems especially the ones that are not offered so far. Or improve the solutions which were offered by putting a fresh look in them to attract your readers’ attention.

Write list posts and how-to posts and offer unique solutions through them.

Simply repeating the top ten best blogging templates will not serve any need of your blog visitors. It will simply remind them that this solution is also available to solve their problem of having no knowledge of best blogging templates.

Need #2: Guidance

Once people have solutions they want to pick the best one out of them. They want the best solution to completely and effectively solve their given problem. So they need guidance to pick the best solution without any mistake.

How to serve this need?

Here you need to point out which solution is the best for your blog visitors. In your list or how-to post you can mention which solution is the best for whom and why.

For example, if a blog template is very colorful, lively and vocal it can be good for any niche related to teens. So mention which solution is the best in a given situation.

Bloggers want best solution to solve their problems related to:

  • How to write great and unique contents?
  • How to get huge traffic in short time?
  • How to earn huge money easily?

So you need to mention the best tip to write great contents.

To offer the best solution you should also write:

  • Product review
  • Two-product comparison
  • Interview of an influence who is a huge fan of a given product
  • Expert roundup on solution of a problem
  • Public opinion survey on a product

Need #3: Improvement

After picking the best solution of their given problem people want to be at a level where they never face the same problem again.

For example if by getting huge traffic they solve their problem of persistently low visitors at their blog then they want to maintain that traffic level at least.

So here the solutions relate to continuous flow of value in their contents to retain the same number of visitors at least.

How to serve this need?

To retain the same level of blog traffic one must aim at higher level or try to retain the present level at least. Here you can give them ideas to get more traffic, to write more contents, to bring more unique ideas.

So, MORE is the main tag word once you start serving the improvement needs of your blog visitors.

blog visitorsNeed #4: Safety

Many people face a problem and then solve it and take some steps to never face it again. Some people don’t face a problem but look around so many people are facing it. So they want to stay safe from it. This is their basic need.

How to serve this need?

Simply tell them what they must do and should do to never face a problem. In terms of retaining the traffic level at their blog, you can offer them solutions:

  • To avoid Google penalty to retain traffic
  • To maintain their top page ranks
  • To keep vigil on copycats
  • To never violate copyrights rules
  • To never make big break in their posting schedule
  • Never become stereotyped while creating contents

Need #5: Expertise

People not only need the best solution but also want to know how to apply it to get the maximum results. They don’t want simply a premium product to do on-page SEO. They want complete guidance how to install it and optimize it.

How to serve this need?

Write tutorial to train your blog visitors on how to optimize a given blogging product and take its maximum benefits.

You are aware that basic knowledge of blogging is available free. Now stiff competition lies in offering advance level knowledge. People no more want to learn blogging because they have already learnt it. Now people want to learn how to become a blogging super hero.

Instead of giving an imaginary example I will give you here a practical example from my blog. Just click on Tutorial category of this blog and see each post which I shared to offer advance knowledge of blogging.

Under this category I tried to write posts which earlier were not written or at least not written in a way which I followed while writing it.

Need #6: Excellence

People want to achieve their goals with least efforts.

Yes, once people get expertise to fully optimize the best solution they want to become the biggest expert. This is a very advance level need but does include in the list of basic needs of your blog visitors. Eventually they will have this need so it is good keep in mind from the beginning.

How to serve this need?

To serve this need you need to share

  • Advance version of every product you already shared
  • Further improved version of an idea which you previously have shared
  • Any new finding related to a post which you earlier have published

blog visitorsNeed #7: Satisfaction

This is the concluding basic need of your blog readers. They want all their above needs are met in a balanced way to help them achieve their ultimate goal of blogging success.

How to serve this need?

Never compromise on quality and serve all the above six needs for the maximum satisfaction of your blog readers.

Never assume that a little lower quality will work. People want to fulfill all the above needs in the best possible way.

So these are the 7 basic needs of your blog readers. You just need to understand their concept first and then try to know which one of them your blog readers badly need.

After that you will better find the best solutions for them and create a very satisfied community of your blog. Once you achieve this goal, then selling any kind of product will not be a big problem for you. I bet.

Now Your Turn

How did you find this post? Do you think I exaggerated somewhere? Or I unnecessarily dragged my point of view somewhere. Do share your opinion honestly to help me improve myself as none other than my good friends can guide me in my best interest.

I am sure you will also reshare this post with your friends through social media to make them read it and take its full benefit.

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