9 types of interview blog post and how to create them

Interview blog post means publishing your chat with an industry leader. He may be a pro blogger, online marketing expert, niche expert or a successful entrepreneur.

To create an interview post perfectly first of all you need to know how to take interview of a pro blogger. Secondly you must have thorough knowledge of the:

  1. What are different formats of interview post?
  2. Common benefits of publishing an interview at your blog
  3. Common mistakes people know while creating such post
  4. Most importantly main types of interview blog post

If you already know all the above points continue reading this post to refresh your knowledge. If you don’t know all or a few of the points so this post is especially for you to just read, chew and swallow it. And never forget to give your comments at the end to let me know how you found it. So continue your reading and enjoy.

Formats of interview post

You already know what are the main types of blog contents and which one is the best. On same pattern the format of an interview post usually is:

  • Text contents
  • Video
  • Podcast
  • Infographics
  • A mix of above two or three

5 common benefits of interview blog post

interview blog postApart from driving more traffic at your blog, the five most common objectives of publishing an interview blog post are:

  • To help your readers learn from the expertise of interviewee
  • To inspire your readers with the success story of the interviewee
  • To practically guide your readers how to succeed in a given field
  • To provide your readers talk directly with interviewee through commenting
  • To bring a change in your contents after several simply descriptive posts

Names of top bloggers as keyword

You would be surprised to know that many industry leaders’ names are highly searched keywords also. So an interview blog post serves another purpose of increasing huge traffic at your blog if the one who you are taking interview is very popular in blogosphere. Just see below the latest average monthly global searches of a few top bloggers here:

But don’t make it a criterion to try to take interview of a blogger on the basis of monthly searches of his name. Just look above and see the most senior blogger Lisa Irby has just 720 average searches in a month. This number is far below her stature as a top blogger. So it is not the only criteria to assess the popularity of a blogger.

Attributes of top bloggers as keyword

There are hundreds of top bloggers whose names have zero monthly searches. So it does not mean if you publish their interview you can’t get more visitors at your blog. With your social media sharing and with their features as highly searched keywords you can still drive huge traffic at your blog.

For example following most common attributes of an interviewee generally have also decent amount of monthly searches:

  • Money maker: 12,100
  • Content writer: 5,400
  • Online expert: 4,400
  • Pro blogger: 1,000
  • Top blogger: 720
  • Online entrepreneur: 720
  • Affiliate marketer: 590
  • Industry leader: 480

interview blog postMore benefits of interview post

Once you publish an interview post you not only get huge traffic at your blog but also you get the following benefits for your blog:

  • Variety in your contents
  • Higher number of comments on interview blog post
  • Higher feedback at social media because of the popularity of interviewee
  • Get noticed by the competitors of your interviewee
  • Your closer contact with the interviewee

Common mistakes related to interview post

You might have also observed that many bloggers do a lot of mistakes while publishing an interview at their blog.

Promotional mistakes

Most of the bloggers generally:

  • Don’t make appropriate publicity before publishing the interview of a real top blogger
  • Share it as if it is their ordinary blog post
  • Don’t tweet important points which their interviewee said in the interview
  • Don’t provide regular feedback to interviewee to let him know your hard work for the promotion of his interview

Structural mistakes

  • Conduct the interview like an examination paper consisting of questions and answers
  • Make a hotchpotch of questions from various fields and a few are most irrelevant
  • Craft the questions like of a quiz show and interviewee also reply the question in one sentence
  • Repeat asking personal questions like “tell us about yourself” and again ask “what you were doing before joining blogging”.

Why interview posts are mostly boring?

Many bloggers take interview as simply one type and just think it sufficient to send a few questions to interviewee and after getting their answers, publish the post. They maybe don’t know there are different types of interview. They should come out from the stereotyped interview and try something more.

9 types of interview blog post

So for your convenience I have explored these nine types of interview blog post to pick the one each time you get consent of one of the industry leaders to give you an interview.

1. Scripted Q&A-based interview – the most boring

This is the most common type as we discussed earlier. You send a few questions and receive the replies to publish it at your blog. This has become so boring because everywhere you can see such interviews with quite isolated questions and answers. Yes a few bloggers add the element of interest by putting an infographics in it that works a little but not fully impress the readers.

2. Extempore Q&A-based interview – the most interesting

If this is done in its true spirit it can be called the most interesting type of interview blog post. In this type you talk to interviewee either face to face, on phone, through Skype or any other software and record it also. Then you convert it into text and may also put its recoding in video or audio to provide choice to your readers to read, listen or watch it.

Under this type of interview while talking you can add several supplementary questions to get the complete answer of a main question. It does not leave any answer incomplete and people fully enjoy reading such interactive and perfect interviews.

3. Descriptive interview blog post

Under this type the questions and answers are converted into narrative format. Simply you need to tell readers what you asked the interviewer and what he replied.

For example instead of asking what is the most effective way to increase blog traffic and then putting his answer you simply merge both question and answer and write “Talking about the most effective way to increase blog he (interviewee) said that search engine traffic is still on top because people will keep searching their required info on internet through search engines”. In this way whole interview can be compiled in narrative or descriptive form very easily.

interview blog post4. Compiled interview blog post

This is a little tricky type. Here you need to pick an industry leader who you can never get on board for interview. So you need to research what he earlier said about a topic in his already-published blog posts and interview posts. So collect that information and compile it in interview format to tell your readers his opinion about a topic. Just like Jackson Nwachukwu compiled this group interview post following the same type.

5. Niche-based interview blog post

This is also called topic specific interview. For this type just stick to one topic in each question and try to get opinion of interviewee on different aspects of the topic. For example if a topic is “blog traffic” so your each question should cover how to increase blog traffic with different sources of traffic.

6. Inspirational interview blog post

Once you feel you have published several posts of dos and dons you should try to reenergize your readers. You need to bring an industry expert or a leader who is now an icon and there is an inspirational story behind his success. So his interview will work as tonic for your readers to keep following your tips to become successful in their field.

7. Marketing-based interview post

It is quite new type and recently I observed that such type of interview blog post at Erik Emanuelli blog where he took the interview of an entrepreneur and offered him full space to market his product to Erik’s blog community. You can learn more about this type after reading his post here.

8. Sales/offer based interview post

This is also like marketing-based interview post but here you need not to refer your readers to a sales page somewhere else to buy a given product. Simply put the buying option within the interview and make the deal on the spot. Such interviews are also published on income sharing basis which means interviewee will pay you a proportion of sales proceed to you as an affiliate commission. The sales arrangement at your blog is made just to tell your readers you fully own the sales process which means you are guaranteeing your readers that the product of your interviewee is really reliable.

9. Solution-based interview post

Here instead of selling a product one or several free solutions of a common problem are introduced with the help of your interviewee. The interviewee as an authority of a field endorses the solutions to resolve the dilemma of readers to help them pick the best option and drop rest of the others. A few premium options can also be pointed out in such interview to help those who can afford to buy a premium product for the solution of a problem.

So these are the nine types of interview blog post to make you more focused and successful to achieve the objectives of such post.

Your Turn

Did you earlier try any of the above types at your blog or now have any plan to do this. Do share your views with me and this blog’s community.

I am dead sure you already have reshared this post to let your friends also enjoy its benefits.

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  1. Hi Mi Muba,

    Lovely post, and I liked the elaborate way you broke down the interviews into the various types as well 🙂

    Yes, most often we find the repeated boring question and answer kind of interviews, though a lot depends on what questions you ask. I for one have had such a format, but I frame my questions very differently by going a little deeper into the real life of the person, their struggles, achievements, and their journey so far. The best way to frame such questions is to research deep about the person, and then frame the questions, rather than see other interview questions and copy-paste the same questions – If your questions are really meant for the person and his or her life, such questions you rarely find have been asked earlier – so it depends on a lot of things.

    Yes, Yaro was one person who spoke, and he preferred that to sending it all in writing. Interview on Skype or extempore aren’t possible always because of the time zone difference and also the availability of the person or yourself too, though they can always send a recorded version to you, which you can put up in podcast or video and audio.

    So, that interview I had to split in 2 parts as Yaro spoke for nearly an hour, which I heard and wrote down too, but it was an interesting one, and much appreciated (wonder if you remember it!). I also learnt how to do all of that for the first time and offered everyone a PDF version of the interview too. Ashley and a few other bloggers are very good with podcast interviews too.

    You are right about the group interview that Jackson conducted, and the recent one at Erik’s blog too. The best interviews are the kinds that inspire people in more ways than one, isn’t it? It can be the life of a very simple, ordinary person – doesn’t have to be a well known face or blogger at all. After all, what can we do for others who are not well known, yet inspire so many, except for writing about them and their work, or taking their interviews. Such people you’d find all over because inspiration IS in everyone, you just need to find it. 🙂

    I agree about the comments that follow, especially when people can relate to their answers, and they love to connect with such people, which they can through these interviews. I remember when I had interviewed Neil Patel, Ana Hoffman, and Harsh Agrawal, they were kind enough to visit and comment on the blog, especially Harsh, as he replied to so many queries of people, even though we all know he’s such a busy person.

    Thanks for sharing these tips with us, and I liked the wonderful picture quotes you added to this post, something nice and new, certainly pinnable! Have a nice week ahead 🙂
    Harleena Singh recently posted…Six Easy Steps to Success with Personal BrandingMy Profile

    • Hi Harleena

      Yes many bloggers craft questions after doing extensive research and then create a wonderful interview post based on questions and answers. That is why many of such posts still go viral because of the hard work of interviewer.

      It is very unfortunate many bloggers conduct interview of an industry leader asking the same questions which they have asked to several other experts and actually they have set number of questions and they keep sending a selected few on each turn. That is why Q&A-based interviews have lost their value.

      I remember that interview it was one of the amazing interviews of a blogging thought leader and in that Yaro had been very kind enough to first read your each question and then he replied it. Yes, time difference is main factor but in most of the places the longest time difference is of 12 hours which means I can take interview at 10 pm of an expert in a time zone at 10 am. Yes, technological impediment is also another problem especially for bloggers living in least developed countries like me. I know how I have to manage my online communication with clients living in advance regions. 🙂

      Yes, Jackson selected a very popular topic and then got the views of different pro bloggers not with much difficulty as most of the bloggers necessarily cover the popular topics with their authority opinion. Erik did a little more create and we can say it a review-based interview also in which interviewer asked the question highlight the problem which their targeted product could have solve more effectively and interviewee blending his expert opinion in his reply proposed the same product.
      It is so encouraging to note that you not only added value in this post but also fully support the points which you fully agree with and this is a great asset for me and this blog’s community as I observed most of them never miss to read comments at my posts of a few top bloggers and surely you are also included in it.

      Yes this time I did a little more hard work to create some nice images for the post and your appreciation encouraged me a lot.

      Thanks a lot for your value adding views.

      You too have a nice week.
      Mi Muba recently posted…9 types of interview blog post and how to create themMy Profile

    • Hello Mi, I have been interviewed by quite a few people but Harleena’s interview of me went a step beyond the others. She asked fascinating, thought-provoking questions that required contemplation. She did her research and tailored her questions to my background.

      Harleena does both the interviewee and her readers a great service when she does an interview article. I’ve enjoyed reading her interview articles as much as I enjoyed being interviewed by Harleena!
      Carolyn Nicander Mohr recently posted…The 26 Best iOS 8 Tips and Tricks!My Profile

  2. Hello Sir,

    Awesome post about Interview blog post.

    I never try to post an interview on my blog because I don’t know much more about this such as How to make an interview, how to write, how to publish etc.

    Got detailed guidelines here and i’ll surely try to post an interview on my blog.

    Thanks for the great tips.
    Manik recently posted…5 Essential WordPress Security Plugins 2015My Profile

  3. This is an interesting post Mi and I’m glad you are coming up to educate bloggers on these types of interviews.

    I have had tons of questions but simply don’t accept some because of the questions asked. This is type one on your list right? I think it’s no longer as attractive as before. For the most part, the questions are almost the same – boring as you put it 😉

    How do you classify my featured blogger posts? Inspirational?
    Enstine Muki recently posted…How Ryan Biddulph Can Help You Blog from Paradise!My Profile

    • Hey Enstine

      So good to see you here after a little gap. I know you are much busy especially in your newly established project of BroadedNet. I pray for its more success.

      You are right replying stereotyped questions is quite boring and one can’t express himself the way he wants.

      I would rather say your featured blogger post is very inspiration because there you mix the success story and professional skills of a feature blogger to make it a big inspiration.

      Thanks a lot for visiting and sharing your views here.

      Have a nice weekend.
      Mi Muba recently posted…9 types of interview blog post and how to create themMy Profile

  4. Hi sir, though i am pretty new in blogging but i know i have read books by John, Darren Rowse, Yaro Starak and my big mommy Adrienne Smith. Everyone in this list is a great personality online,you cannot pretend not to know them. Thanks for this innovative idea of yours,i ve bookmarked your blog,i will come again.
    Osuofia recently posted…7 Tips for Buying Car Right NowMy Profile

  5. Hi Mi Muba,

    Awesome post. I’m yet to conduct an interview for my blog but that’s something I have planned for the near future. I’ve always shied away from doing one because of the work involved.

    This post has however enlightened me more on interviews. Great to learn you can harvest even more traffic if your interview ranks for a top blogger’s name.

    I agree with you, the common scripted q&a interview has become boring now. We have to be more creative to make the interview more interesting for the reader. Jackson did very well in this regard, and Erik too with the one on seedingup.

    I’ve taken note of the different types you’ve explored here. Will put them into practice when I start preparing interviews on my blog.

    Thanks for putting this up and have a fantastic week.

    ~Norbert
    Norbert recently posted…7 Tips For Making Your Content More Readable and Boost ConversionsMy Profile

    • Hi Norbert

      It is good to know you feel this post will help you make a try to blog interview. It’s so encouraging to learn.

      Yes you are right; a perfectly conducted interview help drive a huge traffic also. The names of pro bloggers and their features already have good number of searched as I pointed a few here.

      People want change, that is why it is quite good to try different types of things in every blogging chore. I am sure this will work.

      Thanks a lot for your great words.

      Have a great rest of the week.
      Mi Muba recently posted…9 types of interview blog post and how to create themMy Profile

  6. Hi Mi Muba; I have done one interview before for my amusement equipment brokering site. it went well and got lots of traffic, but i’m finding the leaders of the amusement industry to be very short of time and interest in being subjects. I believe this will only change when i start traveling so i can meet them in person and convince them of the value of taking part. and i think your post has value not only for people thinking of doing interviews but those planning or wanting to be subjects of blog interviews. by knowing the types of interviews and understanding exactly what a given site owner is going for, you are much more likely to go after interviews with people who want to have you as guests on their site. and you can also prepare yourself better as for what questions will be asked of you and how. i have done the extemporaneous style a couple of times. Its usually more likely to be done in a video or audio podcast situation. but i did an interview earlier this year where me and the writer chatted over Skype for about 90 minutes and then she took all of that and turned it into a text post for the american foundation for the blind’s site. and that reminds me when you talked about certain bloggers being searched for. some of those bloggers aren’t searched for by name as often as they are searched for based on their blog’s name. FOr example I wonder what the numbers for derrick rose would have been if you also added numbers for people searching for copy blogger. and if you are looking for an interview subject for your own blog i am definitely available. I can handle information or sales based in blogging or the amusement industry. but my specialty lately is inspirational. 😉 thanks for the post my friend. great work, max
    maxwell ivey recently posted…Making progress towards publishing my first ebookMy Profile

    • Hi Maxwell

      So good to see you here as always I appreciate your efforts for professionally meeting all the requirements to build your blog stronger and more famous.

      You are right; your product entirely changes once you personally visit a client. So it does apply in blogging and the person who we meet in person offers higher quality just to learn we personally went to him for a work.

      I do agree with you; if you invited someone to give an interview for your blog and tell him how differently you are going to interview him then he will also get more involved and give his maximum input because of the interesting format.

      It is great to learn you already have done an extempore interview and also got it converted into text format. So who can know its value better than you. Hope you sharing of this experience here will make readers believe it can be done with a little effort.

      Exactly, a very valid point you mentioned; most bloggers are not search by their names but by their brands. This is a good addition in this post and I am thankful to you for pointing it out.

      My dear Max not only your specialty is inspiration but you are yourself a great inspiration for many.

      Thanks for your wonderful feedback that added a huge value of this post.

      Have a great blogging journey and my best wishes for your upcoming product.
      Mi Muba recently posted…9 types of interview blog post and how to create themMy Profile

  7. Hey Mi,

    What a pleasant way to start the week, reading a mention coming from you 🙂 Thanks!

    It’s indeed a great list to reckon with, seeing all the different types blog interview posts which bloggers can use to bring about engagement when conducting interviews on their blogs.

    You see the blogosphere is getting more loaded with ideas, and it’s only those that can think deeper will drink the juicy benefits that comes from it.

    Interviews are not meant to be bored but are meant to be engaging. Good enough, every resource that a blogger needs to achieve the all nine (9) types of blog interview posts as you have shared are all within our reach.

    In my case, I knew very well that getting the names of the top bloggers I was writing about would be very hard or almost impossible and so I resorted to using their knowledge-based articles to share with my readers their opinion on a said topic.

    Harleena is very much right on this when she mentioned the fact that the best interviews are the kinds that inspire people in more ways than one. This is the idea behind writing an engaging interview blog post.

    Mi, I must confess, your structural write up of this post is awesome and I have learned a new thing here today. I can now see different types of interview blog posts formats to use in the future 🙂

    Once again, thanks for including me in the list of these professional bloggers, you have indeed sparked up my week 🙂

    Do have a wonderful week ahead!

    ~ Jackson
    Jackson Nwachukwu recently posted…October Report ~ 91 Authors, 182 Comments, 6 Blog Mentions Plus 99K Alexa in 70 Days!My Profile

    • Hi Jackson

      Your post does have a lot of creativity and the hard work behind it is obvious to all.

      Diversity always sells so this is the central idea of compiling this post to help bloggers who don’t want to compromise on stereotyped formatting of this type of content and go for innovating it.

      To be very honest; I usually skip first and last two questions of stereotyped interviews because most of them pertains to “tell us about yourself”, “message for my blog community” and “how to contact you at social media” type of questions. Hehehe

      Now quality is ruling the blogosphere also just like it does other fields. We all know creativity brings quality so one must try creative ideas while doing any work for his blog and obviously interview is an important type of content.

      Thanks a lot for your great input in such a detail. As far mentioning your post is concerned, my dear it deserves more than that. While writing this post I had to search your post because I could not have bookmarked it earlier and was just in my mind because of its awesomeness.

      Have a great rest of the week.
      Mi Muba recently posted…9 types of interview blog post and how to create themMy Profile

  8. Hi Mi

    I am glad to have come across this post on the AHA Community.

    I love the tutorial and exposition on interviews. I must say that this article is pure genius and not surprising because it is coming from the professor.

    I have been thinking of doing an interview but did not like the Q&A format. Your post has sparked ideas in me. Thanks for sharing.
    ikechi recently posted…4 Myths About How Your Brain Affects Your ThinkingMy Profile

  9. Hi Mi,

    I did the text based interview once but asked penetrating questions and I went heavy on awesome travel images too. I interviewed a traveling couple who’s been to some of the coolest spots on earth. i flipped thing up a bit by asking relevant but off the beaten path questions. This strategy helped me draw in some 50 plus comments which is a real treat for my blog.

    Power post all around Mi. Asking pros for their opinions gives your readers a new boost of inspiration as the source will be different. You’ll give yourself a posting rest and also, you’ll offer a chance to leverage your present. Many folks interviewed promote these posts as aggressively as their own. I know I do, because it’s an awesome chance for 2 bloggers to help one another, to benefit one another.

    As someone who’s done over 30 plus interviews – probably more – over the past 4 months or so I can attest that you want interesting questions, not the same old boring ones. We’ve heard them before. Sometimes I’ll refuse requests where the blogger lacks creativity. Learn something about the subject. Then, you’ll stand out and you’ll publish a better interview for your readers.

    Ryan
    Ryan Biddulph recently posted…Paradise Picture Friday: Photo of the DayMy Profile

    • Hi Ryan

      You are an authority blogger and have done wonderful experience during your more than half decade journey of blogging. So who knows better than you that how stereotyped things can be flipped into interesting ones with a little creativity. But your passion to deliver value equally counts a lot and that is your each post attract a huge traffic because of its value.

      Vow, what a great tip you mentioned here; a interview post means a big chance for two bloggers to help each other and promote each other to leverage their present. This is the point which proves experience always speaks impressively.

      Exactly, many struggling bloggers get disappointed when a pro blogger refuse to give them interview. They don’t try to analyze the reason of his refusal and maybe boring questions made him to avoid their pitch.

      Thanks a lot for your stopover here from your wonderful blogging journey from paradise. 🙂

      Have a great rest of the week.
      Mi Muba recently posted…9 types of interview blog post and how to create themMy Profile

  10. Hi Mi,

    This is really a great guide for interview posts.

    I’ve done a few interviews on my blogs over the years, and they usually did pretty good, but with a new upcoming brand new designed blog, I will do more interview using your great tips here for sure.

    As a matter of fact I will have a schedule for interviews next year, like once a month. I’m so excited about the ideas I have in store and I will refer to this post before I do my next interview for sure.

    Thanks for the great tips.
    Sylviane Nuccio recently posted…What is Smart Strategic Content Marketing?My Profile

  11. Hi Mi Muba,
    Yea there are variouse types of interivews, and by december I’ll be coming up with series of interviews to end the year. That would be nice I guess.

    The one thing I see arround is that most people use similar questions while running an interview, despite the personality or profession, interview questions should differ as per the profession of the person you want to interview.

    Anyway thanks for the big share.
    Larry Frank recently posted…HOT! Get Free 10Gb on Your MTN Sim Via Suprise PromoMy Profile

  12. Hi Mi Muba,
    first of all very interesting post.

    I think interviews are a great way to educate your readers.
    An alternative method to showcase products, or services, or even popular bloggers.

    You mentioned different ways to create interviews.
    I never thought about that many.

    I really appreciate the mention,
    I’m glad you enjoyed my post.

    Thanks for the share, have a great day!
    Erik Emanuelli recently posted…5 Blogging Tips Signed by Quentin TarantinoMy Profile

    • Hi Erik

      Thanks a lot for your great words; as you know I am regular follower of your blog and your appreciating means a lot to me.

      Yes, people get bore reading views of a same person for a long time and interview pots offers them a change and they enjoy it.

      Your post which I mentioned here has a wonderful idea of promoting a product through interview.

      You too have a great day. 🙂
      Mi Muba recently posted…9 types of interview blog post and how to create themMy Profile

  13. Hey Mi Muba,

    Great post and list here.

    I haven’t done interview style blog post yet but alot of the stuff you mentioned here gave me some really good ideas to get creative with.

    Extempore Q&A-based interview is probably the one that I’ll like the most and would most likely do in the future. I know that when I eventually start up my podcast again, then I’m going be doing this type of interview.

    You certainly did your research and presented this post in a really great way with very detailed information. Kudos for that my friend.

    Have a great and productive week.

    – Andrew
    Andrew M. Warner recently posted…How To Create Conversational Content That Captivates Your CommunityMy Profile

    • Hi Andrew

      I appreciate your regular visiting BeAMoneyBlogger and consistently sharing your wonderful views on different posts here. It is so encouraging to hear views from a great blogger like you.

      You are right extempore questions and answers based interviews are so interesting and both interviewer and interviewee also enjoy a lot then obviously their chat get more interesting for their target audience as well.

      Thanks a lot for your great words and appreciating this post.

      You too have a productive week.
      Mi Muba recently posted…9 types of interview blog post and how to create themMy Profile

  14. Hey Mi Muba,

    You are right, I am very surprised to see how I was referenced here. You mean I have the same amount of searches as Yaro and more than Lisa! Dang!!! But you are right, this is not the only criteria that should be considered because I know that Lisa, although in a different niche than me, if WAY above me in the popularity category. But this is still pretty cool.

    I do want to say that I’ve been interviewed many times but the problems I’ve had is that they never told me when it would go live. The next thing you know I’m getting an email telling me it’s live and I haven’t had time to promote it. It’s not on my “schedule” so they just screwed themselves out of some good traffic. You definitely need to be prepared when it comes to interviewing someone and ALWAYS tell them when it will go live so they can prepare. I appreciate you pointing this out in the promotional mistakes section.

    I also agree that most interview posts are boring which is why I don’t jump to do them anymore. Although I’m always flattered of course but I get tired of answering the same questions. I know there are people online who don’t know much about me which is why it’s good to get in front of a new audience but most interviews ask the same old boring questions over and over again. I’ll say that Harleena has really been doing an excellent job with her interview series this year.

    You’ve made some very valid points and I think as long as they are done right and perhaps asked some different questions then they can be very beneficial.

    Great job my friend, well done. Hope you’re enjoying your week now.

    ~Adrienne

    • Hi Adrienne

      When I did keyword researched of several top bloggers I was quite surprised to know many household name of blogging have zero searches. Then I read somewhere that many bloggers are searched on their brands and not the name. But still it is very amazing to know you have that much searches which means you have established your name as your personal brand because your blog name is also with your name. That’s really great.

      You are very right; many interviewees just receive an email all of sudden that their interview is live. It also happens to many blogger that their interview goes live on the same day when they publish their one and only weekly post. So it become quite difficult for them to promote both with the same level and obviously it is also equal to putting one’s readers into dilemma of what to read and what to skip.

      If you see most of the interviews open with tell us about yourself types of questions and ends with the request of any message to this blog community. Frankly speaking all the top bloggers have almost same type of story of struggle with lot of hard work and lot of trials and errors. Also they have same message of doing blogging with consistency and patiently to achieve a big success.

      Thanks a lot for your great words and equally valuable input adding awesomeness of this post.

      I too hope you are enjoying your week by making it more productive.
      Mi Muba recently posted…9 types of interview blog post and how to create themMy Profile

  15. Hi Mi Muba, I can’t congratualte you enough on a well written and informative post, thanks.

    I’ve been conducting interviews on my blog for some time now and of course when the opportunity is given, and I’ve really enjoyed the benefits of a great interview, such as increased traffic, comments and social shares.

    However there’s one thing interviews can provide to the interviewer especially, and not just the readers, there’s so much you can learn from interviewing influential people on your blog.

    Often I’ll have a good banter with someone I’ve connected with, before I interview them, and we’ll talk about the things they’re doing and likewise I’ll share with them the things I’m doing, and you instantly bond and pick up their vibes, and you learn from them, this for me is is what makes an interview a lot more interesting, personal and flow more natural.

    It’s OK to approach someone higher up than you and throw a bunch of questions in their face hoping they’ll accept an interview, but it’s far more effective if you actually take the time to connect with them first, learn more about that person and what they’re doing before you interview them.

    One of my missions for 2015 is to interview more great bloggers and influential entrepreneurs, and this post has given me some great tips to note down, stuff that I missed out on doing in 2014.

    One of the things I’m definitely keen on trying out is a podcast interview, but we’ll have to wait and see. Thanks very much for this Mubi, great job done.

    Have yourself a great week – Fabrizio
    Fabrizio Van Marciano recently posted…November eBook: How To Get 100 Blog Visits Per Day Without GoogleMy Profile

    • Hi Fabrizo

      First of all a warm welcome to you here at BeAMoneyBlogger.

      You are very right; while asking questions to an expert the interviewer does not hang to the scripted questions and also discuss various other points related to interviewee’s authority subject and can learn a lot from the interaction which either he does on Google Hangout or face to face. Even interacting and chatting on Google+ offers a great opportunity to learn several things from an expert apart from taking his interview.

      Not only this, but after taking interview and publishing it at his blog one can easily connect with the interviewee and chat and discuss with him to learn further and take benefit from the expertise of the interviewee.

      I think interviewing an expert after doing extensive research is always a win-win situation where if the interview post fails to get huge traffic even then interviewer has one more expert or influencers in his friends circle.

      It is good to know you have a great plan to interview more great bloggers and influencers in 2015. It means one has to especially check these wonderful posts at your blog in coming year. I will really enjoy reading them.

      Exactly response of podcast interview is always amazing because people love to hear while doing any physical chore.
      Thanks a lot for coming by and sharing your great views.

      You too have a great rest of the week.
      Mi Muba recently posted…9 types of interview blog post and how to create themMy Profile

  16. Hey Mi Muba,

    I haven’t realize that there are so many different interviews. I look at the as all the same but as I look back on interviews, I can see the differences now that you pointed them out.

    I’ve only done one interview which was a few weeks ago. It was an interview of me, but other than that, I never interviewed anyone on my blog yet. The one I would say that I can relate the most to are the scripted ones. I do believe that interviews should be more diverse when it comes to incorporating them into our blogs. But as for me, I read a blog posts while Im at work as well, and the scripted ones work best for me when I do.

    But besides that, this was a great list of different types of interview and it will definitely open the eyes of many who haven’t realized this diversification of interviews! Thanks for sharing Mi Muba! I hope you’re having a great week!
    Sherman Smith recently posted…5 Online Marketing Tools You Need To Leverage Via Your BlogMy Profile

    • Hi Sherman

      Good to see you here after a little gap though we off and on meet at different social media and forums.

      I especially wrote this post for the newbie bloggers who take interview just as bunch of questions and answers. Following a routine style when they publish an interview at their blog they eventually fail to get huge traffic and reject this type of post as a good way to increase blog traffic. That is why it is necessary for them to diversity this type of content also, to attract readers attention.

      I read your interview at Larry Frank’s blog and he did a good amount of research for crafting the questions. I guessed it got a great response and people did have enjoyed it.

      It depends upon a blogger how he enjoys reading blog posts and while doing any sort of work it is quite convenient to read the scripted interview. I do have regard for your favorite style.

      Thanks a lot for stopping by and sharing your awesome views.

      You too have a great rest of the week.
      Mi Muba recently posted…9 types of interview blog post and how to create themMy Profile

  17. Hi Mi Muba

    Once again, I am happy to be gaining such great insight and wisdom through this tutorial. It is very detailed and the tips are excellent.

    Interviews are really great to showcase others and to educate readers about the work they are involved in, to showcase products, especially new ones and even to promote a service. I have done only one interview on my blog so far and that’s back in 2012 when I first got started on my blogging journey. Will I do one again? After reading this post, yes I will consider doing another.

    Thanks a lot for sharing. Have a great day.
    Yvonne I. Wilson recently posted…Dr. Miles Munroe and His Wife Ruth Dead In a Plane CrashMy Profile

    • Hi Yvonne

      I appreciate your regular visiting this blog and also giving your great feedback that helps a lot to improve me further while writing my next post.

      You are right; interview means telling one’s readers valuable tips and suggestion through an authority or expert to influence them with more vigor.

      It is good to know you already have experienced interviewing once at your blog and better know all the things involved to make an interview worth reading.

      Thanks for your great views.

      You too have a great day.
      Mi Muba recently posted…9 types of interview blog post and how to create themMy Profile

  18. Hi Mi Muba,

    Once again, excellent advice about interview blog posts! It came at a timely fashion for me! I have done some in the past and one in particular really had so much action to my blog that I couldn’t keep up. Once in a while, that post still gets comments.

    The one thing that bores me to death is those Q & A interviews that ask boring questions. I think if one is going to have this type of interview, it becomes interesting if the questions are cleaver and also “tell me about yourself” so we can get to know more of who that blogger is. Also “how did you do ____” Questions like this are interesting.

    But I’ve seen other bloggers that have the same exact questions for their interviews time and time again. I get so bored it becomes too difficult to read.

    I like to leave it up to the blogger I’m interviewing. As long as the subject is congruent with my niche, I just ask them to write something on a specific topic, introduce them, and then say “take it away…..”

    I find that my readers enjoy this type of interview. Plus, the conversation rates on my comments grow higher by others even asking questions.

    Now I said in the beginning that this is timely for me, because I’m starting to make a plan of inviting some people to do interviews once again. For the past several months, I have had a lot of new bloggers join my business, and have been catering to them. Now it’s time to get some other people on my blog to reinforce the best practices of blogging and marketing.

    Thanks for giving me so many ideas!

    -Donna
    donna merrill recently posted…Blogging For Network MarketersMy Profile

    • Hi Donna

      Yes, I agree with you that interview of a very influential person of a niche most of the time makes wonders in terms of traffic. But this is an era of relationship in blogging where hardly an influencer refuses an invitation of an interview. That is why it is better to diversify this type of content because everyone can easily get the consent of a pro blogger for the interview. So here innovation and creativity decide which posts of this type are to go viral.

      Exactly simple questions and answers in narrative form create boredom. If there is no connectivity between the latest answer and the next question of interview it can’t be much interesting and readers don’t like to fully read such post nor they like to respond to such contents which are developed in isolation.

      This is a great approach to leave the whole on a blogger who one is being interviewed and he will be quite comfortable to present himself the best way he can do and best of the one is always favorite of all.

      It is good to learn you have plan to start the segment of interview at your blog. Obviously your interview blog post would be worthy of reading because you know being an authority blogger how to create value in contents.

      So glad to see your visiting this blog regularly and also giving your great input for the benefit of readers of this blog.

      Have a great rest of the week.
      Mi Muba recently posted…9 types of interview blog post and how to create themMy Profile

  19. Hi Mi,

    Great post as always but a just a curiosity. Why you ask not to promote the interview? Why not to create a small buzz before publishing the interview, why not to tweet it or entice with one or two important points mentioned in the interview? How else you suggest to promote interview posts?
    Suresh Khanal recently posted…How I find Tsu – A new social networkMy Profile

  20. Hi Mi, What a relevant topic and you handled it beautifully! I have done a lot of interviews, mostly of CEO’s of tech companies when they’re launching a new product. So the interview isn’t focused on the person but on the tech.

    My challenge is to get to know about the tech as much as possible during the interview. Sometimes there isn’t much information online because the tech hasn’t yet been launched so it’s difficult to research the topic.

    But I’ve found that CEO’s are passionate about their tech and excited to talk about it. I generally don’t have to be an expert, I just have to ask the right questions. I know I’ve succeeded when I hear, “Great question. No one has ever asked me that before.”

    Then I try to take the content of the interview and mold it into an article. I definitely use the narrative format you describe in #3 above. My articles describe the tech and I weave in relevant quotes from the CEO that help explain the tech as only he/she can.

    I recently have interviewed some social media pros so I have been experimenting with different formats for my articles. Your idea are a big help in giving me creative ideas on how to structure these articles. Thanks so much, Mi!
    Carolyn Nicander Mohr recently posted…The 26 Best iOS 8 Tips and Tricks!My Profile

    • Hi Carolyn

      So glad to see you here as we have been connected at social media for awhile. A warm welcome to you at BeAMoneyBlogger.

      You are right; it is the expertise and skills of the person which others want to know and equally love to share with others. That is why an interviewer needs to be very objective while conducting an interview of a professional icon.

      You raised an important point. Many experts reveal lot of new things while chatting with the interviewer and sometimes the same info they never have shared earlier or they got that info quite recently. That is why importance of interview blog post can not be overlooked.

      In the field of journalism mostly interviews are done as I mentioned in #3 because people don’t want to know what was asked and what was replied they just want to get maximum information from an interview post. So this strategy works a lot in any kind of publication including blogging.

      Thanks a lot for your great words and detailed views on this post. Also appreciate your resharing this post at social media.

      Have a great weekend ahead.
      Mi Muba recently posted…9 types of interview blog post and how to create themMy Profile

  21. Hi Mi,

    I used to have my own online radio show a few years ago that got very popular. At one point there over 20,000 listeners per show and growing. Unfortunately, the company hosting the show had some problems so I had to stop.

    I’ve often thought of starting it back up and interviewing local business men and women who have achieved success and experienced some failures along the way.

    I really like the video format, but too many people are afraid of a video camera, lol…

    Thanks for the idea, it goes along with thinking about adding a podcast in the near future as well for interviews.

    I hope you have an awesome finish to your week!

    ~ Don Purdum
    Don Purdum recently posted…One Secret Behind Every Thriving Business and Why You Need to Know It?My Profile

    • Hi Don

      Vow it is good to know you have been associated with Radio also and that is why most of your expressions are so spontaneous and your thoughts are always well connected because Radio people easily think fast and talk smoothly.

      It’s really a wonderful idea to take interview of local business people. It will be a big inspiration for others in the same industry and they will try to get connected with you hoping to be interviewed by you also.

      I am sure if you re-start podcast interview you will equally rock in this category as you are already doing great in your text base contents.

      Thanks a lot for your wonderful views.

      Have a great weekend ahead.
      Mi Muba recently posted…9 types of interview blog post and how to create themMy Profile

  22. Hi Muba,

    I have read many interviews conducted by many bloggers but couldn’t find about their nature. As you have explained many types of interviews. Its really interesting to know about various interviews.
    The top bloggers you have mentioned here are really worthy to follow. People should know more about them.
    Thanks for letting us know about them.
    Have a great day.:)
    ~Ravi
    Ravi Chahar recently posted…How To Change WordPress Password From phpMyAdmin Safely?My Profile

    • Hi Ravi

      Yes, usually we enjoy any type of content without looking into its type and that is why sometimes it becomes so difficult for us to diversify our contents. Keeping this thought in my mind I created this post after doing extensive research on various types of blog interviews.

      Thanks a lot for your great views and also for your big support at social media.

      You too have a great day.
      Mi Muba recently posted…9 types of interview blog post and how to create themMy Profile

  23. Hi Mi Muba,

    I didn’t know that there are all these types of interviews. I read and used to the regular Q&A ones which for sure are boring. lol. Although I have watched few from the type 2 interviews which are interesting, done using skype and then recorded.

    But this is really a great guide for interview posts.

    I never tried to do an interview post before but this post will make a great reference if I ever decided to go that direction.

    Thanks Mi Muba for a great share as always. Enjoy your weekend ahead.

    Be Blessed,

    Neamat
    Neamat Tawadrous recently posted…5 Top Tips To Step Up Your Leadership!My Profile

    • Hi Neamat

      Actually we just aim to get maximum info from an interview post especially the valuable tips from the expert interviewee and don’t pay much attention to categorize it.

      Many bloggers mostly face problem when they just do the interview post in a stereotyped way and don’t attract much visitors on it. So they need to diversify their interview post to make it vial. To help them I discussed in this post various types of blog interview posts.

      Thanks for your great words for this post.

      Have a great weekend.
      Mi Muba recently posted…9 types of interview blog post and how to create themMy Profile

  24. Hello Mi,

    That was a very informative post – I hadn’t even thought about the fact that there were so many different formats!

    I’ve never actually done an interview post – I guess the closest I’ve got is where I’ve compiled info from some influential bloggers on a particular topic.

    However, when I graduate to that type of post I’ll know to come back 🙂

    Have a great weekend. Joy
    Joy Healey recently posted…10 Reasons Why Internet Startups FailMy Profile

  25. Hello, Mi,

    Wow! WHAT a COMPREHENSIVE guide on interviews – bookmarking for later review also, so – thank you!

    This is actually perfect timing because I’m getting ready to embark on conducting some interviews soon, so this fits nicely with what I’m needing to learn right now.

    I really like the section where you cover mistakes and things NOT to do as this is really helpful. I think lack of promotion is a real eye-opener, and I will be mindful of this going forward.

    Your number one point about the scripted Q&A based interview being the most boring is puzzling to me because I do enjoy question and answer interview formats. Am I weird? LOL

    Okay, now that I get to number two this is more along the lines of what I was thinking of…, And you listed as the most interesting. Well, I think so too. 🙂 haha

    The solution-based interview post is very intriguing to me, and I will be exploring this further.

    I really appreciated your wonderful and thorough post, and will definitely be sharing with my friends.

    I hope you have a very enjoyable and relaxing weekend.

    Talk to you soon,
    – Carol
    Carol Amato recently posted…Establishing Your Marketing Presence: 5 Ways to Connect with Your Online AudienceMy Profile

    • Hi Carol

      It is good to know you are planning to conduct some interviews soon. I am sure this post will help you a lot to make your project more awesome.

      You pointed well. Many bloggers managed to interview a superstar blogger but promote it very casually as if its their routine post. They must exploit the reputation of top blogger to bring more visitors.

      Not at all. You are a quality lover and must be enjoying those types of Q&A based interviews where each question was crafted after deep research and must have made the interviewee to share the best as its answer. While I referred in this post the way people asked very stereotyped questions like “tell us about yourself” and make the interview so boring.

      In our daily life we never chat someone with question to question and just talk on different topics of common interests randomly. People who listen such chat equally enjoy. That is why I think the type 2 I mentioned is quite interesting.

      Thanks a lot for your thoughtful comments.

      Have a wonderful weekend
      Mi Muba recently posted…9 types of interview blog post and how to create themMy Profile

  26. Well, this is a timely post, Mi! I’m having my first interview on my blog next month. I’ve already sent the questions and luckily I mixed in personal with professional ones…I hope it will be interesting to my readers. Your tips and information here are fantastic and so thorough. Nicely done, Mi. I will reference this again for future interviews at my site.
    lisa thomson-the great escape recently posted…Staying Organized During Divorce-TipsMy Profile

    • Hi Lisa

      It is great to learn you are going to start interview posts at your blog. Surely this series will be so informative because you are the one who will be crafting questions for each interview. So obviously all questions will reflect your blogging excellence and will have your deep insight to make interviewee share his best knowledge about the topic. I am so excited and would love to read them.

      Thanks a lot for your wonderful views.

      Have a great week ahead.
      Mi Muba recently posted…9 types of interview blog post and how to create themMy Profile

  27. Hello Muba,

    What a detailed informative post indeed. I found it very helpful for myself.

    I just started with interview series on my blog and was looking for some new ideas to implement on my interview series. You are so right here that normal question-answer interviews are little boring type pr people had already read it so many times on other blogs. So, you should come up with new plans at interview-posts.

    Thanks for mentioning about keyword terms and attributes terms. It is helpful to form good search engine friendly title for interview post.

    Thanks you so much for sharing these 9 types of interview. I liked the idea of compiled interview and would try to post it very soon. Solution-based interview post is also good to attract more readers.

    Thanks again for the wonderful post. Have an awesome week ahead!
    Nisha Pandey recently posted…SEO : A Glimpse over its Past and PresentMy Profile

    • Hi Nisha

      I am glad you liked this post and found it helpful for yourself. It is quite encouraging for me.

      Your interview series is going great as you picked initially the top bloggers who already have huge following. I read your interview post of Neil and your each question was quite well researched and with lot of new thoughts into it.

      Yes a Q&A interview becomes boring if its questions are not well crafted and just copied from other interviews.

      It is quite new to know that many great bloggers are widely searched on internet so much so that they names have become widely searched keywords.

      Compiling an interview is not much difficult one just has to search the already published stuff related to top bloggers which he can put in his post.

      Thanks a lot for your wonderful views.

      Have a great week.
      Mi Muba recently posted…11 reasons why you must stand out from the crowd as a bloggerMy Profile

  28. Mi,

    Thanks for sharing this great post full of interview blog tips!

    While I haven’t considered offering an interview to my readers yet (blog is 1 year old), I will definitely save this info and reference it again when the time is right.

    I appreciated so many things about your article. I found the number of hits to various bloggers and the possible ramifications of guest popularity an interesting point. I also loved the different categories of blogs that you shared with your followers. I think these categories would be really beneficial to help keep the writer on focus as they were both completing the interview and writing the article.

    Nicely done!

    • Hi Kathi

      First of all a warm welcome to your here at BeAMoneyBlogger.

      Interviews posting at one’s blog offers ample opportunities to enhance readers engagement because an interview reflects the image of two persons both interviewer and interviewee. As a result blog communities of both of them or at least a huge majority of them click on such posts and many of them become regular visitors of interviewer’s blog.

      Yes, I was also quite surprised to know this much great number of searches of various top bloggers. So interviews of top bloggers means one needs not to put a highly searched keyword in his post because name of the interviewee is sufficient to attract good number of visitors.

      Thanks a lot for sharing your wonderful views.

      Have a great rest of the week.
      Mi Muba recently posted…11 reasons why you must stand out from the crowd as a bloggerMy Profile

  29. Hi Muba,

    Thanks for an interesting and needy read!

    I partially agree with 1st type. Becuase if we ask some spicy and interesting questions then it may create some magic.

    I have interview Paul Budnitz, Founder of Ello. I have used first type and to make it more interesting, I have asked him about his favorite food, music etc.

    Link: knowkalpesh.in/blog/ello-the-future-of-social-networking

    I would invite you to check out interview and leave your thought.

  30. Hi Mi Sir,
    An informative post indeed,
    I love the way you write. I have been a silent reader of your blog but this blog post is really a killer one 😉
    Thanks for sharing!
    ~ Ahmad
    P.S. Please do read my latest blog post @ MeetAhmad [dot] com, would love to see your views there 🙂
    Muhammad Ahmad recently posted…How Blogging Changed My Life?My Profile

  31. Interview blog must have prepared script. The question that you will be mentioning in the script should be interesting. That’s what I learned from my recent blog interview. The influencer who was giving the interview never did the blog interview before so I prepared the simple script for him.

    The best thing about blog interview is you get new opinions of the industry expert. This kind of content is more engaging than the general blog post.

    I liked your information sharing style. A Learned lot from this post.

    Thank you.